Inspired by the surprising flavour twists & combinations, we created a social platform - ‘Feed your curiosity’ which allowed us to create a rich, beautiful content calendar that followers craved across Meta, Tik Tok and Consumer experiences.
Instagram & Pintrest
Each quarter we colour themed our Instagram ‘feed grid’, viewers got a visual feast as they scrolled Summer reds or Spring greeens From ‘How to’s’ to inspirational recipes RRD was always serving premium foodie content.
Tik Tok
We also engaged with Masterchef contestants inviting them to create trending dishes featuring a selection of our products.
Events
We also held pop up events at bars in Sydney & Melbourne where Mixologists created cocktails inspired by RRD flavours.
Mixologists created a series of cocktails that drew inspiration from RRD unique flavours.
